Ford Holiday River Parade
Please note, this event has expired.
The San Antonio Riverwalk Association presents the City’s official annual kickoff to the holiday season with the Ford Holiday River Parade.
The annual Ford Holiday River Parade is a San Antonio tradition that offers a spectacular one-hour parade along the San Antonio River Walk featuring illuminated floats decorated for the 2019 theme. Parade participants include celebrities, bands and lavishly-costumed people.
This ticketed, televised event will begin with entertainment at the Arneson River Theatre at 6 p.m. and the televised river parade at 7 p.m. For more information, please click here.
The parade goes on RAIN OR SHINE. SeveralView more
Arneson $40 floor seats, $30 Grandstand seats, $20 Top level seats
Anywhere else on the River Walk Parade route-Front Row $25, Other seating $20, $15, $10
Free seats on the parade route (bring your own chair)
Children 2 years of age or older will need a ticket. Tickets are non refundable.
602 E. Commerce, San Antonio, TX 78205